Born in 1947. He started as a freelance photographer in 1967 and photographed concerts, for among others, EMA Telstar and the magazine Schlager in the 1980s. Over thirty years he has portrayed rock artists. "I have always loved music, to shoot in action. It is the energy of rock that fascinates. To combine job with rock music is pure paradise. "
Joakim Strömholm also has attracted a lot of attention with his film "Close your eyes and see" about his father Christer Strömholm.